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Project and Product Requirements

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The simple premise in product design which must occur for any product in the 21st century must qualify under the following:

 

Parameter Requirements
1) End product and end packaging must be biodegradable within a bacterial lifecycle for any consumer product (i.e. can be broken down by a single bacterium)
2) New, Modern and Renewable energy products are only to be developed for an any energy related business. No dirty or legacy fuels or dangerous fuels are to be developed.
3) All transportation must be zero-emission.
4) Metal or other reusable/recyclable earth-originated metal of significant value must be utilized for any mechanical development.

Or in otherwords
a) Zero plastics or non-biod polymer, styrofoam or other non 100biod-d man made product.
b) Zero fossil fuels.

Competitive Market
Madison Avenue Level Marketing & Success Requirements

In addition, they must adhere to the basic and highest competition level of Madison Avenue marketing meaning:

1) They must compete and be quantified to beat non-renewable, 20th century design products head-to-head in the marketplace with high long-term profitability and capture a large market share, or the largest market share, depending on the product niche
2) They must be popular, exciting, trendy and not just 'green' to capture all of the market, including unconcous and conscious buyers with respect to sustainability.


There is no room for error any longer. The oceans are now full of plastic, with records showing every single fish now has some level of plastic in it. Climate Change is so critical, mankinds future is in serious threat, not only polar species.

 

 

 

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